Kriti Sanon calls for audience support to bridge industry pay gap

Actress Kriti Sanon, who is headlining an upcoming large-scale horror film with Maddock Films, recently addressed gender-based pay disparity in the entertainment industry. While acknowledging that more meaty, female-driven roles are being written, she noted that financial remuneration remains tied to box-office returns and theatrical performance.

Sanon urged audiences to support women-led projects with the same enthusiasm as male-led films. She emphasized that achieving comparable commercial success is essential to shifting industry calculations regarding budgets and actor fees. By prioritizing content over gender, audiences can play a critical role in incentivizing producers to invest in more female-led theatrical ventures.

Editor's note: The brief concisely reports Kriti Sanon's perspective on pay parity and the role of audience box-office support, accurately reflecting the source text.